Advocacy

A 2025 recap of the hardwood lumber industry from NHLA Chairman Bucky Pescaglia—marked by new trade wars, economic uncertainty, and significant industry losses, yet also resilience, advocacy, and growth within the NHLA. This year-end recap highlights key policy challenges, member achievements, convention insights, and the ongoing efforts shaping the future of American hardwoods.

The Hardwood Federation, supported by NHLA members, is amplifying the voice of the U.S. hardwood industry through targeted advocacy, trade relief initiatives, and engagement with policymakers. By raising awareness of the economic and community impact of hardwood mills, the Federation helps ensure that U.S. hardwood companies remain competitive and resilient in challenging global markets.

Thank You to Our Task Forces | NHLA honors the dedicated volunteers who served on committees and task forces throughout 2025, strengthening programs, advancing innovation, and protecting the competitiveness of North American hardwoods. From market impact initiatives to AI grading, structural standards, certification programs, and member engagement, their work is driving progress and shaping a stronger future for the hardwood industry.

Discover how NHLA member benefits strengthens the hardwood industry through advocacy, marketing, and the Real American Hardwood® initiative, promoting sustainable, high-quality wood products nationwide.

With imitation wood products blurring the lines for consumers, NHLA is launching a new one-page feature to help members push back against misinformation and advocate for real hardwood. From media rebuttals and shareable talking points to hardwood vs. imitation comparisons, this resource equips you with the tools to defend and promote the truth about hardwood — at the jobsite, in conversations, and online.

NHLA webinars give hardwood professionals tools to learn, adapt, and advocate for a stronger, more resilient industry.